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Hello

A Bit About Me

I'm a UX/UI Designer passionate about crafting intuitive and accessible digital experiences across Web and Mobile. With 4+ years of experience in B2B and B2C, I specialize in UX strategy, design systems, and usability research to create seamless, human-centered products. My approach blends data, accessibility, and design thinking to build experiences that drive engagement and business success.

Explore my work & let’s build something great together.

Traded paintbrush for pixels. Explore my work.

I'm Hadiya

Product Designer

by craft, storyteller at heart.

Pink Poppy Flowers
Fintech
App
Website
Design System
A digital financial platform with app-first approach offering services like gold loans, investments, and payments- built for mass and middle-income users across India. The team scaled it from 3 to 30+ services, redesigning the experience to support growth without adding complexity.

The platform is a digital financial services app offering everything from gold loans and digital gold investment to bill payments, money transfers, and more. The platform’s core mission is to serve mass and middle-income users across India- particularly in urban, semi-urban, and rural areas- with simple, trustworthy, mobile-first financial tools.
 

The product team set out to scale the app from 3 to 30+ services, which meant not just expanding features but also rebuilding the design to support growth without overwhelming users.

Digital NCD Application for Muthoot FinCorp ONE

Yacht Booking Platform

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